Vivo Rajasthan organized the Vivo V17 Pro launch event carrying the tagline “Clear as Real” in Hotel Fairmont. The event aimed at acquainting the colossal clan of Vivo Rajasthan with the new smartphone.
“The fear of being different prevents from seeking new ways to solve problems” and it was the sole crux of the launch which turned into an infotainment event to update the retailers, distributors, and VBAs across Rajasthan with the specs of the Vivo V17Pro smartphone.
The night was followed by the Vivo India’s national launch event that took place on 20th Sept 2019.
As the night was primarily set to define how Vivo V17Pro is “Clear as Real”; the bout began with showcasing pictures shot by the Nat Geo photographers who were sent to Varanasi, Rajasthan and Ladakh. The pictures shot from the phone were as sharp, precise with details and accurate in colors as any snaps taken from the DSLR cameras.
“The new features of Vivo V17 Pro allow you the proximity to observe the details that are around you” quoted Mr. Nirvair Singh Rai, one of the experienced blogger on a project with National Geographic Traveller and Vivo.
Up next, was the segment of the Vivo brand journey. “When you look back, it gives you the strength to move forward and for us sky-high is the goal” quoted Mr, Rahul Jaiswal the SCM head of Vivo Rajasthan. As the event welcomed folks handling and linking the sales channel, he started with talking about consumer satisfaction and consistent growth that Vivo has managed.
“Vivo has been the fastest growing brand with almost 55% increase rate within 6 months. The overall market has grown by 9%. And all of this has been possible with the coordinated efforts of our retailers, distributors and VBAs. It’s an immense pleasure that we have been breaking our own record and this is just the beginning of a new journey. Vivo has always brought new things and innovation in the market and we will continue to do so.” he quoted.
The night also witnessed “future beyond edges” with a complete screen smartphone ever. It was a teaser for soon to be coming ‘Vivo Nex 3’ with yet again revolutionary step by the Vivo. This smartphone will be complete bezel less and will provide almost 99.6% screen to body ratio by being first of its kind among all smartphone brands.
While Mr. Jaiswal’s energy had elated the audience, coming back to the superstar V17Pro’s powerful selfie camera he shared some interesting insights on why Vivo has been focusing on camera. According to facts mentioned by him, “Vivo has been ranked No.1 for front and rear camera among the customers in internal brand check”.
Adding more he said, “The camera has been the part of strategy because nowadays everyone and youth majorly are fond of storytelling on social media. Out of this habit we found that 68% of people spend at least one hour on social networking these days. And in general, the youth opens their social media profiles at least 30 times a day and 80% of them has been the Instagram users. So this is the reason why we keep on adding innovation to camera and bring emotions to your pictures. And this time it is by Vivo V17Pro.”
Up next, the product specifications were revealed and detailed by Mr. Aditya, Assistant Training Manager; whose segment established the evening to its context just right. He introduced the distinct features of V17 Pro and what makes it one of its kind in the market. His segment was insightful as he explained on how the smartphone tops the segment of premium smartphones for many reasons. Let’s see how V17Pro excels and is the world’s first for:
- Having a dual pop-up selfie camera for the first time in any smartphone till date. To provide exemplary snapshot experience it has 32MP primary and 8MP wide angle (up to 105⁰ angle) camera. Along with it, it has the moonlight glow for illuminating the night pictures.
- A pop-up mechanism which can last up to 8 years with 25 popups a day.
- Further, the pop-up mechanism is strengthened and ensures its longevity with sapphire glass protection and auto retraction when a free-fall is detected.
- Again, for the very first time, V17 Pro has a telephoto lens to let you capture details without moving an inch and this 8MP camera also captures super macro shots on your phone from a distance of 2.5 cm and that too without an accessory.
- And, the narrowest bezels till now giving 65% screen view display.
- Among others, a distinct feature that make it class apart premium experience is the introduction of pose master for the very first time in any smartphone to help you click interesting selfies; a super night mode for capturing splendid night pictures; and a super wide camera that captures 120⁰ field of view.
Also, to prove the claims, some real-time pictures of the venue were also exhibited to make the unbelievable clear as real just in the moment.
Talking about colors, he mentioned both the colors of V17 Pro are inspired from serene beauty of mother nature. The ‘Glacier Ice’ has its inspiration from the stunning view of sparkling ice reflecting the clear blue sky when viewed from different perspectives. This variant is more of an ivory white colour with subtle blue hue.
On the other hand, the ‘Midnight Ocean’ is the inspired from the shades and gradients of the moonlight falling on the still ocean at night. This variant reflects accents of grey colours with subtle bright reflection.
Up next, Mr. Ethan (Head-SRM), Mr. Alex (Head-FOM), Mr. Rahul Jaiswal (Head-SCM), and Mr. Abhishek Purohit unveiled the final look of Vivo V17Pro with its two jaw dropping variants.
Commenting on the launch of V17Pro, Mr. Bolin Ou, GM of Vivo Rajasthan said, “We are super excited to bring the V17Pro as the latest addition to our existing V-series portfolio. vivo V-series has always been at the forefront of camera innovation, and the all-new V17Pro will take the camera experience to a whole new level. Thanks to its 32MP Dual Pop-up front camera, customers will be able to capture selfies even in low-light without any loss in details. As a global technology company, we love innovating; and shall continue to set benchmarks and create a memorable experience for our customers.”
The introduction of the revolutionary Vivo V17 Pro was done in all unique ways with gleaming lights in dark and dance with 3D projection. The dance performance was a live 3D reel that made spectators relive in the journey of V series leading to V17 Pro. The complete journey depicted how V series variants had set the benchmark in its class.
The very first in the vivo V-series journey was V5 Plus, which offered 20MP front camera to India for the very first time. Next was V7 Plus, that gave 5.99” Full view display and 24MP Moonlight selfie camera. Later, the V9 offered 6.3” notch screen, dual rear camera 16MP+5MP and 24MP front camera with AI face beauty. The V11 Pro became distinct with 6.41” Super AMOLED Display and an in-display fingerprint scanner. Then it was the V15Pro, that wooed the smartphone users with 6.39” Super AMOLED Ultra Full View Display and world’s first 32 MP Front pop-up camera.
After the highlight of all these features, the performance glued the audience for long with graphical presentation of the latest innovation V17 Pro.
Appreciation goes a long way and Vivo Rajasthan did it the right way at the event. The retailers from different categories were awarded as a token of recognition for their hard work presented to them by Vivo Rajasthan dignitaries.
The prizes for the different categories were:
- VIP retailers from the silver category were awarded 10gms of gold coin each.
- VIP retailers in the gold category were awarded 15gms of gold coin each.
- VIP retailer in the diamond category who outperformed his sales was awarded 20gms of gold coin.
When the V17Pro offers so much more, keeping the same in mind a small encouraging activity for the audience was introduced at the beginning of the event. The activity was a photography contest with simple rules that gave a fair opportunity to all for winning the grand prizes. The participants had to share their pictures captured at the Vivo V17pro event and tag the Vivo Rajasthan’s social accounts on Facebook and Instagram. At the end of the event, two of the participants who received maximum likes were declared as winners.
- The first prize i.e. gold coin was won by Arihant Jain
- The latest V17 was won by Lucky Rawat.
Well, not to miss all the sequence syncing and retained audiences’ interest was done very well by the Punjabi actress and anchor Sonia Kaur. While the end was a bang by the startling singing performance by Jasleen Matharu that set the stage on fire and made the audience groove on her music beats.
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